Prathyusha Gurrapu

Prathyusha is a senior real estate strategy and research leader with over 17 years of experience, translating complex market dynamics into high impact strategies that drive long-term value. She advises developers, government entities, family offices, sovereign entities, and institutional investors across the full real estate development lifecycle, spanning master planning, portfolio optimization, asset repositioning, highest and best-use studies, and development strategies across all asset classes.

Since joining Cushman & Wakefield Core in 2015, Prathyusha has built and led the Research and Consultancy practice from the ground up. Combining rigorous data analysis, market-leading transactional insights, and exposure to a diverse client base, she brings a sharp perspective on market trends and is recognized as a trusted thought leader in the UAE real estate market.

Prathyusha regularly leads stakeholder workshops with large developers, government entities, sovereign wealth funds, and prominent family offices, distilling market intelligence into clear, actionable insights. As the first author of nearly 100 published reports, spanning quarterly market updates, flagship annual publications, and topical white papers, she has been instrumental in positioning Cushman & Wakefield Core at the forefront of real estate intelligence in the UAE.

Expertise

• Research
• Portfolio Assessments and Optimisations
• Real Estate Consultancy
• Transaction Management
• Business Development
• Architectural Design
• Sustainability
• Feasibility Studies
• Development Analysis